{"id":480,"date":"2013-09-03T22:26:40","date_gmt":"2013-09-04T03:26:40","guid":{"rendered":"http:\/\/www.kalot.com.mx\/?p=480"},"modified":"2013-09-03T22:26:40","modified_gmt":"2013-09-04T03:26:40","slug":"kit-kat-lo-nuevo-de-android","status":"publish","type":"post","link":"https:\/\/kalot.com.mx\/site\/2013\/09\/03\/kit-kat-lo-nuevo-de-android\/","title":{"rendered":"Kit Kat, lo nuevo de Android"},"content":{"rendered":"<p>En lo personal no me es algo poco com\u00fan escuchar nombres de marcas en los deportes por ejemplo, ya sean los Red Bull X Fighters, el equipo Red Bull de la MLS, el AT&amp;T Stadium, antes Cowboys Stadium, inclusive los tazones de la liga colegial de f\u00fatbol americano de los estados unidos, como el Tostitos Bowl, sin embargo es poco com\u00fan ver o escuchar de alguna marca dentro de alg\u00fan gadget o un sistema operativo. Pues bien, parece que Google ha decidido hacerlo en su pr\u00f3xima versi\u00f3n de Andoid 4.4, a la cual le pondr\u00e1 en nombre de Kit Kat, si as\u00ed es, ser\u00e1 un robotsito hecho de chocolate y obviamente har\u00e1 alusi\u00f3n a la marca.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.kalot.com.mx\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18.png\"><img data-recalc-dims=\"1\" decoding=\"async\" data-attachment-id=\"482\" data-permalink=\"https:\/\/kalot.com.mx\/site\/2013\/09\/03\/kit-kat-lo-nuevo-de-android\/captura-de-pantalla-2013-09-03-a-las-21-35-18\/\" data-orig-file=\"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18.png?fit=1275%2C448&amp;ssl=1\" data-orig-size=\"1275,448\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Captura de pantalla 2013-09-03 a la(s) 21.35.18\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18.png?fit=1024%2C359&amp;ssl=1\" class=\"alignnone size-medium wp-image-482\" alt=\"Captura de pantalla 2013-09-03 a la(s) 21.35.18\" src=\"https:\/\/i0.wp.com\/www.kalot.com.mx\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18-300x105.png?resize=300%2C105\" width=\"300\" height=\"105\" srcset=\"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18.png?resize=300%2C105&amp;ssl=1 300w, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18.png?resize=1024%2C359&amp;ssl=1 1024w, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18.png?resize=720%2C252&amp;ssl=1 720w, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-21.35.18.png?w=1275&amp;ssl=1 1275w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Seg\u00fan el sitio oficial de Android, esta versi\u00f3n podr\u00e1 ser instalada en mas de 1 billon de dispositivos, tanto tablets como smartphones, si bien las versiones anteriores ten\u00edan nombres de postres o dulces nunca se hab\u00edan referido a alguna marca en concreto, recordando a Cupcake, Donut, Eclair, Froyo, Gingerbread, Honeycomb, Ice Cream Sandwich, y Jelly Bean, comenzando desde la versi\u00f3n 1.5 hasta la actual 4.3, si bien Google contara con una jugosa suma de dinero por parte de Kit Kat, habr\u00e1 que ver en un futuro pr\u00f3ximo como es la aceptaci\u00f3n del sistema operativo y lo que mas le interesa a la chocolatera, experimentar si se tendr\u00e1 un aumento en las ventas y obviamente una utilidad. Recordando a los vlogers o reviewers de Youtube, hay que tomar en cuenta que en las futuras opiniones, tutoriales o reviews que hagan en sus v\u00eddeos se estar\u00e1 mencionando el nombre de Kit Kat, tal vez esto pueda lograr un posicionamiento o una evangelizaci\u00f3n de la marca, sin dejar de lado que es la primera vez que se hace esto en un sistema operativo, se me vienen a la mente algunas interrogantes: \u00bfSer\u00e1 debut y despedida?, \u00bfSe lograra una tendencia y para la pr\u00f3xima versi\u00f3n tendr\u00e1 el nombre de otra marca cuya materia prima es el az\u00facar?, de momento no tengo una respuesta exacta, ya que como los mercadologos sabemos, nada esta escrito y puede haber sorpresas.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/www.kalot.com.mx\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02.png\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" data-attachment-id=\"483\" data-permalink=\"https:\/\/kalot.com.mx\/site\/2013\/09\/03\/kit-kat-lo-nuevo-de-android\/captura-de-pantalla-2013-09-03-a-las-22-23-02\/\" data-orig-file=\"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02.png?fit=1280%2C800&amp;ssl=1\" data-orig-size=\"1280,800\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Captura de pantalla 2013-09-03 a la(s) 22.23.02\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02.png?fit=1024%2C640&amp;ssl=1\" class=\"alignnone size-medium wp-image-483\" alt=\"Captura de pantalla 2013-09-03 a la(s) 22.23.02\" src=\"https:\/\/i0.wp.com\/www.kalot.com.mx\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02-300x187.png?resize=300%2C187\" width=\"300\" height=\"187\" srcset=\"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02.png?resize=300%2C187&amp;ssl=1 300w, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02.png?resize=1024%2C640&amp;ssl=1 1024w, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02.png?resize=720%2C450&amp;ssl=1 720w, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-03-a-las-22.23.02.png?w=1280&amp;ssl=1 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>De momento solo hay que esperar el lanzamiento y el impacto que pueda tener, sin dejar de lado que sea lo bastante bueno ante sus competidores como el nuevo iOS 7 o el WP8 y lo que a mi punto de vista creo que es lo mas importante, que sea compatible con la mayor\u00eda de los dispositivos que actualmente est\u00e1n en el mercado, ya que como se ha analizado anteriormente, no es un punto favorable del sistema operativo de Google.<\/p>\n","protected":false},"excerpt":{"rendered":"En lo personal no me es algo poco com\u00fan escuchar nombres de marcas en los deportes por ejemplo,&hellip;\n","protected":false},"author":9,"featured_media":481,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[],"tags":[],"class_list":{"0":"post-480","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"cs-entry","8":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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Dicho posicionamiento facilita bastante la creaci\u00f3n de alianzas con otras marcas ya que el\u2026","rel":"","context":"Entrada similar ","block_context":{"text":"Entrada similar ","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2014\/05\/13265962964_1d2f6df715_k.jpg?fit=1200%2C848&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2014\/05\/13265962964_1d2f6df715_k.jpg?fit=1200%2C848&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2014\/05\/13265962964_1d2f6df715_k.jpg?fit=1200%2C848&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2014\/05\/13265962964_1d2f6df715_k.jpg?fit=1200%2C848&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/kalot.com.mx\/site\/wp-content\/uploads\/2014\/05\/13265962964_1d2f6df715_k.jpg?fit=1200%2C848&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":13147,"url":"https:\/\/kalot.com.mx\/site\/2014\/03\/08\/dale_play\/","url_meta":{"origin":480,"position":2},"title":"&#8220;Spotify&#8221; Dale play","author":"Nora Salas","date":"8 marzo, 2014","format":false,"excerpt":"Hola, aqu\u00ed yo de nuevo escribi\u00e9ndoles de las cosas de la vida (jaja de la m\u00eda). 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